GOTHAM City has the Batmobile and now Bathurst has the Chicmobile.
Bedwells Feed Barn has welcomed a new member to the team: Chica Linda.
The delivery car was bought by the business for advertising purposes and, of course, a bit of fun.
"I saw it on Facebook and it just looked like a little chicken," Bedwells manager Kate Campbell said.
"Chris [Frisby, Bedwells' owner] has always wanted a truck or something that we can put our logo on just for advertising and I saw that and thought 'wouldn't that be a bit of tongue in cheek and a laugh'."
Trying to come up with a fun name for the vehicle, Ms Campbell had a little help from a special someone.
"My granddaughter watches [children's series] Spirit and Chica Linda is one of the horses off Spirit, so it's Chica Linda," she said.
"I wanted to find a cone to put on the top of it and get a rooster horn and things, but they told me I wasn't allowed to go that far."
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Bedwells has also purchased a second purple car that will be decorated and used similarly at the Wallerawang store.
Chica Linda will be used for small deliveries around town and running errands.
Bedwells staff encourage locals to give them a wave when they see the bright yellow car around town.