The Gorgeousness homeware store has expanded into the building next door, turning the area into a shoe shop.

Gorgeousness owner Bron Aberley and business partner Kate Hemsworth felt there was a gap in the market and decided to fill it.

"Our big thing is being able to diversify people's shopping experience so you can't rely on just selling one product," Ms Aberley said.

"For us this is a lifestyle shop so when a couple of the shoe shops closed down in town we went 'well we already do shoes let's just do them better and increase our ranges and suppliers'.

"When this [store] became available it was the perfect spot to open the shoe shop part."

With a dedicated shoe store now, Gorgeousness has extended its women's and children's ranges and added a men's range.

Unfortunately Ms Aberley wasn't able to secure as many different styles as she wanted to due to COVID but the plan is to continue to expand heading forward.

However, the current range is still quite diverse.

"I think going forward we will see an extension to our ranges and new labels come on board," Ms Aberley said.

"At the moment we've got a fantastic range, we've got lots of sneakers if you still want that casual look, we've got lots of beautiful summer sandals and we've got a pretty good range now of dressier occasional shoes.

"Now that weddings and races and all that are back on we're hoping to sell a lot of our dressier heels as well."

The new shoe shop is located in the store between Gorgeousness and Gorgeousness Home.

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