A high visibility road safety operation was launched on Friday as part of the police response to the Bathurst 500, which will target drivers doing the wrong thing.

The NSW Traffic and Highway Patrol Command set up mobile drug and alcohol testing in Bathurst on Friday morning, and by 3pm, almost 300 drivers had been tested by police.

Acting Sergeant Corey Lucaci, from Traffic and Highway Patrol said in an encouraging sign, by 3pm, 290 drivers had been tested and not one driver had returned a positive result.

"It's a good thing," he said.

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"People are beginning to understand alcohol or drug impaired drivers are not acceptable on our roads," he said.

He said the message from police was simple; when it comes to drink or drug driving, police would show zero tolerance.

He said drivers can be stopped anytime, anywhere.

Based in Sydney it is seconded all over the state, last week it was in Ballina and Eden.

Sergeant Lucaci said the message to motorists was simple.

"Come to Bathurst, enjoy the races.... just don't be an idiot," he said.

At the launch of the Bathurst 500 Police Operation on Friday morning, Acting Assistant Commissioner McKenna said "while police won't encounter the typical influx of traffic movement one would see at the Bathurst 1000, there will be an increase in traffic to the area and we urge those motorists to drive safely and make responsible decisions when behind the wheel."

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